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Quiz: Find the Right Animoto Plan for You

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Lucas KillcoyneSenior Product Marketing Manager at AnimotoUpdated: Jan 11, 2026

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Video is one of the most impactful types of content, and whether you’re looking to improve your brand’s social media presence, drive sales, or exercise your creativity, Animoto makes it easy to get started, no experience needed.

To help you achieve your goals with video, we offer multiple plans to meet your budget and creative needs.

See all plans

In this post, we’ll help you find the Animoto plan that best fits your needs. Keep in mind that every Animoto plan includes unlimited video creation, access to our music library, handy customization tools, and easy sharing to social, email, and beyond.

We'll lay it all out in a chart in case there's a specific feature or plan that you're looking out for. If you still need some help finding the right plan, just take the quiz below!

TLDR: Animoto offers multiple plans to match your video needs. The Professional plan is the most popular because it enables you to create stunning branded content with unlimited sharing and downloads, a full suite of licensed photos, videos, and music, voice-over, custom video landing pages, and other one-click solutions to scale your video production.

FeatureFreeBasicProfessionalProfessional Plus
Unlimited video creation✔✔✔✔
AI video maker✔✔✔✔
Drag-and-drop functionality✔✔✔✔
No Animoto watermark on videos✗✔✔✔
Unlimited downloads & sharing✗✔✔✔
High video quality (1080p)✗✔✔✔
Add your logo and colors✗✗✔✔
Licensed stock photos and videos from Getty ImagesLimited accessLimited access1M100M+
3,000 licensed music tracksLimited accessLimited access✔✔
Voice-over✗✗✔✔
Customizable video landing pages✗✗✔✔
Record screen and webcam together✗✗✔✔
Add multiple songs to a video✗✗✔✔
Saved templates✗✗325
Professional fonts✗✗✔✔
Saved brand✗✗110
Upload your own fonts✗✗✗✔
Collect time-stamped comments✗✗✗✔
Shared team workspace✗✗✗✔
Manage users and roles✗✗✗✔
Dedicated account manager✗✗✗✔
Onboarding and training✗✗✗✔
Purchase additional seats✗✗✗✔
License to resell to businesses✗✗✗✔

Finding the right Animoto plan for your needs

Whether you’re new to Animoto or you’re a video creation vet, we’re here to help answer your questions about the Animoto plans.

To help you get started, answer these few quick questions to gain a clearer picture of your video needs. Then, we’ll provide a personalized plan recommendation that might be right for you. Want to see all of our plans? Feel free to jump ahead at any time!

Which statement best describes you as a video creator?

I'm making videos for...

My business

Work or school

Friends & family

Something else

How often do you plan to make videos?

Multiple times a week

Once a week

Once a month

Only on special occasions

Looking for a specific feature or function?

Voice-over

Add multiple songs to your videos

Collect video feedback

Record my screen & webcam

Multiple accounts

Save your brand assets

Advanced design features

Want to access advanced video creation features?

Yes, the more features the better

Yes, but only for select features

Yes, I want to remove the Animoto watermark

No, I’m good with the basics

The Animoto Plans

Check out our plans below and learn which one best suits your needs.

The Free Plan

The Free Plan is a "free forever" option ideal for personal projects like birthdays or memorials.

  • Best for: Solopreneurs and hobbyists.
  • Note: All videos created on this plan include Animoto branding.

It sounds like the Free plan might be the right fit for your needs! It provides all the standard features you need to create videos in mere minutes. The Free plan includes the following features:

  • Unlimited video creation, including with AI
  • Access to over 600 customizable video templates
  • Standard quality video (720p)
  • 50 music tracks
  • 3 standard fonts
  • 30 color swatches
  • Animoto branding on your videos

We recommend checking out the Basic plan or the Professional plan for anyone looking to remove the Animoto watermark and access more advanced features.

Learn more about free

The Basic Plan

The Basic Plan is the most affordable way to create professional, unbranded content.

  • Best for: Small business owners and educators.

Want to make the most of Animoto’s 600+ templates without the corner watermark? The Basic plan might be the best choice for you! In addition to all the benefits included in the Free plan, the Basic plan gives you access to additional features, including:

  • Export high quality video (HD 1080p)
  • Remove all Animoto branding from your videos
  • Unlimited downloads
  • Screen recording
  • Webcam recording
  • Unlimited sharing to social media, email, and more
  • All standard features, including:
    • Unlimited video creation, including with AI
    • Access to over 600 customizable video templates

With unlimited, high quality (HD 1080p) downloads and the ability to remove all Animoto branding, the Basic plan is a cost-effective way to personalize your videos. Looking to increase the video content on your social media accounts? The Basic plan is a great place to start.

Learn more about basic

The Professional Plan

The Professional Plan is our most popular tier, providing a balance of advanced tools and value.

  • Best for: Photographers, marketers, and mid-sized businesses.

It sounds like the Professional plan might be right for you! Our most popular plan, Professional, gives you access to additional features, including:

  • Add your logo and colors
  • 3,000 licensed music tracks
  • 1 million + licensed stock photos and videos from Getty Images
  • Voice-over
  • Customizable video landing pages
  • Record screen and webcam together
  • Add multiple songs to a video
  • 3 saved templates
  • 70+ professional fonts
  • 1 saved brand
  • All Basic & Free features, including:
    • Export high quality video (HD 1080p)
    • Remove all Animoto branding from your videos
    • Unlimited downloads
    • Screen recording
    • Webcam recording
    • Unlimited sharing to social media, email, and more
    • Unlimited video creation, including with AI
    • Access to over 600 customizable video templates

There’s a reason that the Professional plan is our most popular plan. With just the right balance of advanced features and a budget-friendly price tag, Professional fits the needs of just about anyone. Replace the Animoto watermark with a logo of your own, choose from thousands of licensed music tracks, and implement your brand elements to create a video that reflects your unique brand.

Learn more about professional

The Professional Plus plan

The Professional Plus Plan is built for high-volume creators and teams who need maximum customization.

  • Best for: Agencies and marketing departments.

Based on your responses we think the Professional Plus plan might be right for you! As our most comprehensive plan, Professional Plus includes the following advanced features:

  • 100 million + premium licensed photos and videos from Getty Images
  • 10 saved brands
  • 25 saved templates
  • Upload your own fonts
  • Collect time-stamped comments
  • Shared team workspace
  • Manage users and roles
  • Dedicated account manager
  • Onboarding and training
  • Purchase additional seats
  • License to resell to businesses
  • All Pro, Basic, and Free features, including:
    • Add your logo and colors
    • 3,000 licensed music tracks
    • 1 million + licensed stock photos and videos from Getty Images
    • Voice-over
    • Customizable video landing pages
    • Record screen and webcam together
    • Add multiple songs to a video
    • 70+ professional fonts
    • Export high quality video (HD 1080p)
    • Remove all Animoto branding from your videos
    • Unlimited downloads
    • Screen recording
    • Webcam recording
    • Unlimited sharing to social media, email, and more
    • Unlimited video creation, including with AI
    • Access to over 600 customizable video templates

The Professional Plus plan is geared toward high-frequency video creators looking for the most customization options possible without an additional learning curve. Unlike the Professional plan, Professional Plus allows you to resell your videos directly to other businesses.

Learn more about pro+

Animoto plan FAQs

Learn more about Animoto pricing & plans

Still not set on a plan? Visit our pricing page for a visual comparison of the benefits of each plan and compare costs. Need extra help? We’ve got you! Contact our Customer Team with any additional questions you may have.

See all plans

In this article
Finding the right Animoto plan for your needsThe Animoto PlansThe Free PlanThe Basic PlanThe Professional PlanThe Professional Plus planAnimoto plan FAQsLearn more about Animoto pricing & plans
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